Mofidi Ghari, M., Alipour, H., Movahed nia, F., & Jabbarzade, S. V. (2026). Structural Equation Modeling of the Effect of Social Media Marketing on the Revival of Heritage Brands: Examining the Mediating Role of Consumers’ Psychological Responses. Future of Work and Digital Management Journal, 1-13. https://www.journalfwdmj.com/index.php/fwdmj/article/view/254