S. Mobasheri, “Modeling the Effect of Self-Brand Distinctiveness and Self-Brand Expression on Personal Brand Performance”, FWDMJ, vol. 4, no. 1, pp. 1–15, Jan. 2026, Accessed: Feb. 04, 2026. [Online]. Available: https://www.journalfwdmj.com/index.php/fwdmj/article/view/164